What Makes MatFresher Different

What is MatFresher? 

Today, health and sanitization are the highest priorities for gyms and exercise studios to retain staff and bring back members. Every facility needs to to invest in new cleaning protocols and alter schedules to ensure their safety.

But, it didn’t take a worldwide pandemic for MatFresher to be born. There’s always been an underlying need for more efficient and cost-effective methods for cleaning exercise and yoga mats. MatFresher began in 2018 as a proactive solution for ensuring the safety of your staff and members. This revolutionary mat cleaning machine, in development for nearly two years, is the only mat cleaning technology to eliminate microscopic threats while boosting revenue.

Cleaning should be simple – so members can focus on cleansing the mind and body, not their yoga mats. Better yet, providing staff and students with a safe way to clean should also be beneficial for your bottom line. Rather than padding the pockets of companies who produce UV bulbs, chemical wipes and sprays, providing a MatFresher at your facility can increase profits with every use.

MatFresher is Different

You may be aware of other mat cleaning machines and wonder what makes MatFresher different. Unlike machines that simply illuminate UV light, MatFresher utilizes a comprehensive, three-fold approach for effective sanitization. Here’s how we do it:

Step 1

First, MatFresher utilizes an advanced, two-sided roller system with soft brushes to gently remove the hair and topical debris that stick to sweaty mats. After all, what is sanitization without first removing unwanted particles and dirt? Other vendors recommend that users wipe down their mats before using their machines, exposing customers and staff to harmful viruses, bacteria and fungi.

MatFresher’s advanced, two-sided roller system, which gently removes hair and debris from exercise mats.

Step 2

Next, powerful, germicidal ultraviolet light is then applied to the entire mat. This step destroys up to 99.99% of the most common bacteria, viruses, and fungi. Systems that don’t meet National Sanitation Foundation International (NSF) guidelines for proper UVC light dosing, can’t come close to this level of cleaning effectiveness.

Four bulbs signifying MatFresher’s powerful germicidal ultraviolet light, which is applied to the surface of mats.

Step 3

An essential oil spritz is applied, leaving your mat smelling great.

MatFresher’s 100% all-natural, chemical-free solution, applied as a third sanitizing step on exercise mats.

Step 4

After completing these three steps, MatFresher automatically rolls your mat, all in ~30 seconds! Yet again, MatFresher differs from competitors, who require users to roll their own mats to insert in the machine and again after exiting the machine, creating opportunity for reintroducing germs and rendering your cleaning efforts almost null.

A neatly-rolled and freshly sanitized exercise mat after exiting the MatFresher mat cleaning machine.

And, when it comes to the environment, there’s no comparing chemical wipes and sprays to MatFresher. Along with its sanitization measures being safer on the skin, MatFresher is a great way to reduce your carbon footprint.

Create additional Profit

Just how much can your exercise center increase profits with MatFresher? With no machine acquisition cost, a studio averaging 200 check-ins per day can earn more than $50,000 per year. On top of improving hygiene for students and staff, removing the need for manually cleaning mats, and growing confidence that safety is your top priority, a revenue boost like this is a game-changer for gyms and studios everywhere.

The MatFresher mat cleaning machine beside a chart displaying increased revenue.

Why not improve the ease and effectiveness of mat cleaning AND increase profits by bringing MatFresher to your facility? There’s no investment and no commitment, and we guarantee results. If you’re interested in learning more or to register for MatFresher, contact us today.

How Safe Are Your Mat Cleaning Methods?

Health and sanitization are at the forefront of everyone’s minds these days, and we’re all wisely thinking more about the surfaces we’re contacting. Going even further, many are considering the ingredients and chemicals found within everyday products, like cleaning solutions. For yogis, it’s a question of how safe the mat sanitizing products are that we often use mindlessly. Are your mat cleaning methods actually effective against harmful bacteria and viruses?

yoga mats

With the increase in demand for cleaning solutions, costs have risen, and you may consider DIY cleaning methods or alternatives to sprays and wipes. Since these methods provide more control and result in fewer harsh chemicals, these attempts at saving money could be appealing. Has your studio or gym considered the pros and cons of standard cleaning methods? Let’s take a look at how your traditional products, and even DIY solutions, may be costing you more than dollars and how MatFresher saves money while cleaning mats safely.

Solutions That Do More Harm Than Good

Just last year, the Environmental Working Group, a nonprofit advocacy organization, completed an audit of over 2,000 general cleaning products. Sadly, they discovered that over half of those reviewed contained ingredients that are harmful to lungs. Even worse, these pollutants can be up to five times more potent when used indoors versus outdoors. The mission of yoga and other exercise is to cleanse our bodies and minds and become healthier versions of ourselves. If we contact dangerous chemicals when cleaning mats, this defeats the overall purpose of our yoga training.

mat cleaning methods

Don’t assume that a mat cleaning wipe or spray labeled with buzz words like “green” is a fix-all. Unlike many other industries, companies are not required to disclose ingredients for cleaning products. Many solutions are mislabeled as “all-natural” despite containing non-organic, unsafe ingredients.

DIY Solutions

As stated previously, some people have resorted to DIY solutions for cleaning their mats. Perhaps a mixture of known ingredients could be healthier and greener than chemicals inside a bottle of bleach. However, can you be sure that your exercise mat is getting properly disinfected? The point of spraying or wiping down a mat is to rid your equipment of dangerous germs, so a “safer” cleaning solution may not be an effective one. Though a home-made product may lack a distracting scent that other chemical-filled solutions carry, there must be a way to clean a mat safely and with desirable results.

mat cleaning methods

Along with the potential bodily harm, the ingredients of many cleaning products break down the surfaces of mats over time. This wear from cleaning results in purchasing equipment more often, leading to additional expenses. With so many negatives and question marks regarding the effectiveness of cleaning products, there is a gap. An opportunity exists to save your facility money on cleaning solutions – one that doesn’t cost your studio at all. MatFresher exists for that very reason: to promote a healthy and highly-effective clean for yoga mats while increasing studio revenue.

What is MatFresher?

MatFresher is the only multi-sanitizing mat cleaning machine. While there are machines that clean mats with UV-C light, most do not utilize a multi-fold approach. MatFresher 1) removes hair and debris from the mat, 2) uses UV light over difficult-to-reach surfaces, and 3) applies an essential oil spritz. With this thorough approach, the machine is up to 99.99% effective in destroying harmful bacteria. Without harsh chemicals or odors, MatFresher cleans in under 30 seconds and neatly rolls the mat so it’s ready for class or home. Having a MatFresher machine inside your facility allows members and employees to quickly and effectively sanitize equipment while saving everyone time. On top of these benefits, your studio shares in the profits as members pay a low fee for each wash.

So, why risk the problems associated with household cleaning products and DIY mat cleaning methods? Why not provide your members the best mat cleaning methods? Learn more about the machine built to solve the cons in cleaning.

Boost Your Revenue or Bust

The cost of cleaning

As studios and gyms reopen their doors to students and staff, all eyes are on the cleaning measures required to bring peace of mind for all involved. With new levels of cleanliness comes heightened cost for owners/operators. Purchasing cases of wipes and disinfectant sprays is not cheap, particularly now that demand is higher than ever. Added to this, studios incur the cost of disposable masks for staff and infrared thermometers to comply with regulations. No one knows when these measures will be relaxed. Your studio needs to explore ways to boost your revenue.

Not only are there higher cost implications for your gym or studio, safety measures cost your employees more time. As you clean more diligently prior to classes and spend additional time between classes sanitizing, those additional hours clocked are adding to the cost of more cleaning supplies. A hidden cost is the staff time lost on other important activities that don’t get done because of the additional time needed for cleaning, checking temperatures, and following guidelines properly.

cleaning products

The good news (and yes, there is good news) is that it doesn’t have to be this way. What if new cleaning protocols could boost your revenue rather than add to expenses? That’s what we’ve done with MatFresher, the only multi-sanitizing mat cleaning machine.

New expectations  

A recent survey by ClassPass indicates that some gym members expect rates to be reduced. They want lower pricing because demand decreased and their safety concerns increased.

As you know, when prices decline in one area, revenue must increase in other areas to balance your ROI impact. Studios and exercise centers should determine a course of action that makes up the deficit for pricing decreases.

Time is Money

Social distancing means fewer students in each class and fewer classes on the schedule. Some studios may opt to continue offering virtual classes for expanding capacity, but how do you ensure that your revenue increases at a time of reduced capacity? While time between classes is increased for cleaning and to reduce contact between those arriving and leaving, fewer classes means lost profits. Your exercise center deserves an opportunity to increase profitability at a time when many members hope for lower fees.

Staff will spend more time disinfecting the studio and equipment between classes, and students will spend less time in the gym before and after class. Now needed is a method of cleaning yoga mats that is quick and effective in order to maintain the flow.  More than fast, mat cleaning needs to be thorough and meet safety guidelines.

post-coved yoga studio

The MatFresher mat cleaning machine cleans an exercise mat in about 30 seconds, destroying up to 99.99% of harmful pathogens. MatFresher enables your staff and members to practice and clean efficiently – all resulting in a more safely sanitized mat than personal disinfecting would. On top of being the most effective machine of its kind, MatFresher generates new revenue for studios and gyms. MatFresher costs your facility nothing, and your students pay individual for each mat wash. Comparable to a vending machine, you benefit monetarily from those who benefit from a safe and convenient mat cleaning solution inside your walls.

time is money

Providing Value

Becoming a MatFresher studio shows students and staff that you take sanitization seriously. It’s a smart way to stand out among other studios and gyms. Some members may look for a location with lower membership fees. However, knowing that you provide peace of mind through strong disinfectant measures may prevent them from doing so.

While saving money on cleaning  supplies and machines, you’ll also save your team and students time and energy. If a machine could alleviate some of the revenue and expense challenges currently at play and boost your revenue, at no cost to your studio or exercise center, why not jump at the opportunity? Learn how MatFresher can help you increase revenue today by contacting us.

What Do You Mean, “Healthy, Clean and Green?”

The Need For Change

Now more than ever, sanitization is the top priority for gyms and studios. Hygiene is at the forefront of every employee’s and member’s mind. You are not alone in considering extensive measures to ensure safety and peace of mind for your clientele. Recent surveys indicate that students are not sure when they will feel secure returning to a live studio class. With this in mind, there is no room for returning to the previous methods of studio or yoga mat sanitization. Proactively promoting innovative, healthy, clean, and green cleaning practices is vital to retaining customers and growing check-ins.

The Old Way

manually cleaning yoga mat - not healthy, clean and green

Not long ago, mat cleaning was little more than a quick wipe down of a yoga mat after class – often not much more effective than shifting sweat from one place to another. As students made small talk or discussed plans for the upcoming week with a class instructor, one side of a mat typically received a haphazard cleaning, while the other side remained dirty. Even with the best intentions, any clean areas of the mat could inadvertently touch those that were still germ-ridden, and any hope of a completely sanitized mat was lost.

Whether your studio has tasked staff members with cleaning studio-owned mats or previously allowed members to bring and clean their own, the sanitization of equipment is only as effective as the effort made in doing so, and even then, effectively leaves safety up to chance.

The Problems 
Cleaning wipes

Along with providing sanitizer and masks to staff or students, your studio will undoubtedly stock mat cleaning sprays and wipes. While these measures may sound reassuring to members, there are three key problems at hand.

  1. The most powerful mat cleaning products only fulfill their purpose if utilized thoroughly, and, even then, mat bacteria may linger. After precious time spent cleaning, it’s unfortunate that germs are still clinging to your yoga and exercise mats.
  2. With wipes, sprays and mat cleaning equipment in high demand, these products will become more difficult to find and, as a result, create higher expenses for your studio. Also, with the expectation for memberships to drop due to current events, additional overhead costs are not ideal. Relying on the unpredictable availability of these supplies does not secure peace of mind among staff and studio members.
  3. Along with the precarious supply chain, exercise mat cleaners present a significant green problem. As more yoga mat wipes and sprays are utilized, the wipes and plastic containers find their way to landfills. One way to solve this challenge is to create a DIY yoga mat cleaner and recycle your bottles. While this may seemingly slow the issue of waste, many advertised methods of DIY cleaning solutions can still contain chemicals that are harsh on an exercise mat. Store-bought cleaning solutions contain chemicals that are unhealthy for close contact by humans and can damage a mat over time.

A Comprehensive Solution

rolled yoga mats

Understanding the negative effects of current yoga mat washing products and methods helps identify a healthy, clean and green solution for your studio. What if there was a system that ensures less waste, more convenience, high efficacy in killing bacteria, more health benefits, and provides a revenue-boost? What may sound too good to be true can be found in MatFresher technology.

While a plethora of products aimed at capitalizing on recent events are now available, MatFresher has been under development for nearly two years, proactively aiming to solve the sanitization problems that few previously noticed. From day one, MatFresher’s objective has been to transform the way studios and their members clean their mats. No longer must safety rely on students or staff understanding how to clean a mat properly. MatFresher provides peace of mind by cleaning mats quickly with an 99.99% effective germ killing all-natural solution. Also, MatFresher generates meaningful new revenue for your studio.

What’s Next For Your Studio

This is a turning point within the exercise industry and society as a whole. Why should your studio rely on cleaning chemicals that are not healthy for the environment, your staff and students, your yoga mats, your time, or your cleaning budget? With MatFresher, your studio community can feel confident practicing together safely with sanitized mats. Studios will enact new safety measures that limit a member’s time within the studio between classes. MatFresher provides an effective, fast and convenient way for mat washing that doesn’t disturb the flow of classes.

Never has there been as much pressure or responsibility on studio owners to get sanitization right. Let MatFresher lift the cleanliness burden cleanliness by creating a healthy, clean and green studio environment.  Learn more about the revolutionary yoga mat cleaning machine.